The Heart Behind The Beauty

THE CEO

Meet Richel

Richel Rollins is the founder and artist behind My Feathered Edge. A board-certified cosmetologist and permanent makeup specialist, Richel brings over two years of hands-on expertise, creative vision, and heartfelt dedication to every client she serves. Her approach is rooted in a belief that beauty should feel effortless and empowering—never intimidating. With a steady hand and a warm heart, she creates natural enhancements that reflect each client’s unique features and inner confidence. For Richel, it's not just about the result—it's about the connection, the care, and the experience.